‘A lot of consumers are interested, they’re curious,’ Weston says. ‘To get a food product going, all you really need is a small core of early adopters who become loyal, repeat customers, that enables you to build your brands, invest in R&D, invest in sales and marketing.’

Source: Will 2022 be the breakthrough year for meat grown in a laboratory?

By Grégory Maubon

Leading Innovation ++ on the Field ++ with a Purpose => I used AI in cultivated meat industry to optimize bioreactor design and to dramatically improve the efficiency and quality of production. I developed high quality 3D imagery process in a biotechnological startup to disrupt the drug discovery methods.

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