In 11 European Countries, More Than 40% of People are Eating Less Meat
In lieu of meat products, 33 percent of respondents said they were more likely to consume plant-based burgers. Consumers said…
Webinar: Overview of the European plant-based food market and consumer, June 30th
The demand for plant-based food is surging across the globe, and consumers from North America to Asia are increasingly interested…
Impossible Foods starting direct-to-consumer plant burger sales
Impossible Foods said on Thursday it will sell plant-based meat burgers in the United States directly to consumers through its…
Acceptance of cultured meat increases with information
If people are properly informed about cultured meat, most are willing to pay nearly 40 percent more for it than…
A Survey of Consumer Perceptions of Plant-Based and Clean Meat in the USA, India, and China
We found high levels of acceptance of clean meat in the three most populous countries worldwide, and with even higher…
Survey: Are consumers warming up to the idea of cell cultured meat?
Just over 40% of those surveyed described the concept of products created with these new technologies as “scary,” with no…
Consumers should do homework before buying meat alternatives
As a starting point, manufacturers of plant-based and lab-grown products should not be labeling their imitations as “meat.” In a…
What’s in a name? For meat alternatives, quite a lot
Last year, Missouri became the first of the 50 US states to officially define meat as a food product coming…